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Great to be shooting for BUPA’s new social media advertising campaign in Manchester today at The Production Factory studios.

To give the piece a more intimate feel we decided to use the Eye Direct, a periscope that goes in front of the camera that allows the interviewer to look through the lens directly with the interviewee. This also allows the interviewee to look straight down the lens, a style often used on shows like SAS: Who Dares Wins.

Shooting format we decided to shoot on two FS7s 4K with Super Speed MK III from Provison and 1/4 Black Promist in the Matte Boxes.

BUPA Ad Campaign shot by Tomorrow's Creative BUPA Ad Campaign shot by Tomorrow's Creative BUPA Ad Campaign shot by Tomorrow's Creative